The Surprising Trick to Selling Yourself

It turns out the selling yourself is neither about you or what you're selling. It's about the benefit someone else will get after engaging with you. Whether you're in business or in government, we're all in the position of having to share our ideas or ways of doing something and get another person or group to buy-in. It's the nature of how we work.

Maximize your effectiveness by focusing not on yourself but on the results to be gained. Check out this recent article for more on the topic of selling yourself.

Robin Camarote

I'm the co-founder of Federal MicroConsulting and strategic planning consultant based on Falls Church, VA. I am intent on helping leaders get more done with fewer headaches by outlining clear, creative strategies and solutions that build momentum and buy-in at all organizational levels. In addition to consulting, I write regularly for,, and Bloomberg Government on leadership and how to increase your positive impact at work. She is the author of a best-selling book on organizational behavior entitled, Flock, Getting Leaders to Follow and Own It: Drive Your Career to a Place of Happiness and Success. I live with my husband and three children in Falls Church, Virginia.